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AD-HOC: adidas Group concludes strategic review of golf business

adidas AG  / Key word(s): Disposal/Letter of Intent

04.05.2016 07:19

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For immediate release                                                May 4,

AD-HOC: adidas Group concludes strategic review of golf business

Herzogenaurach - The adidas Group today concluded its analysis of the
future options for the company's golf business.

As a result of this strategic review, the Executive Board decided to enter
into concrete negotiations with interested parties aimed at a divestiture
of parts of the company's golf division. Going forward, the Group intends
to focus its efforts in this market segment on further strengthening its
position as a leading provider of innovative golf footwear and apparel
through the adidas Golf brand. At the same time the company will actively
seek a buyer for the remainder of its golf business, which mainly comprises
the TaylorMade brand, a market leader in golf equipment, as well as the
Adams and Ashworth brands.

A final decision on the divestiture, including the detailed terms of a
potential agreement, is subject to approval by the Supervisory Board.



Media Relations   Investor Relations

Jan Runau    Sebastian Steffen
Chief Corporate Communication Officer    Vice President Investor Relations 
Tel.: +49 (0) 9132 84-3830    Tel.: +49 (0) 9132 84-4401

Katja Schreiber    Christian Stoehr
Senior Director Corporate Communication   Director Investor Relations 
Tel.: +49 (0) 9132 84-3810    Tel.: +49 (0) 9132 84-4989

Please visit our corporate website: www.adidas-Group.com 

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Language:     English
Company:      adidas AG
              Adi-Dassler-Straße 1
              91074 Herzogenaurach
Phone:        +49 9132 84 0
Fax:          +49 9132 84 2241
Internet:     www.adidas-group.com
ISIN:         DE000A1EWWW0, US00687A1079, US00687P1049
WKN:          A1EWWW, A0MNCC  , 909676 
Listed:       Regulated Market in Frankfurt (Prime Standard); Regulated
              Unofficial Market in Berlin, Dusseldorf, Hamburg, Hanover,
              Munich, Stuttgart; Terminbörse EUREX
End of Announcement                             DGAP News-Service

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